No. The MarginMax process is a management initiative that pricing analytics, data, pricing tools and proven pricing processes to increase pricing revenue. Once prices are determined, PricePoint Partners pricing experts guide and coach your team to implement price changes with your customers. The result is higher profit margins, improved company value and an improvement in your company’s pricing culture.

The key to successfully improving pricing is in understanding where you can increase prices and where you can’t. The MarginMax process is as price optimization initiative that measures the value that your customers place on your company’s products and services and compares it to the current price. If there is a gap between the current price and the perceived value, then there is an opportunity for improvement in pricing and margin. The MarginMax process is a true value based pricing initiative.

One of the most critical factors to manage in implementing price improvements is the sales team. Sales professionals must carry the price increase message to customers with conviction and confidence. Too often, sales people lack the price management training to sell price increases. Our pricing experts work directly with your sales team to develop a pricing communications message, craft a strategy and develop a plan to aid in price improvement initiatives. The key to instilling confidence in sales professionals lies in having a reasonable plan and backup plans in the event that price increases are resisted by the customer.

The time commitment from your company is minimal. PricePoint Partners pricing experts carry the burden of the workload. Your team confers weekly with PricePoint Partners pricing experts to make pricing decisions and implement changes.

A small team of representatives from marketing, IT, sales and finance support the program. Members from the team will contribute at various points during the project. Time requirements are minimal.

Our pricing consulting solutions have successfully been utilized in several industries and markets including:

• Aerospace/Aviation Manufacturers
• Agricultural Equipment Manufacturers
• Automotive Aftermarket Parts
• Automotive OEM Manufacturers (Tiered suppliers and OEM Assemblers)
• Chemical and Chemical Compounding (Processors and Equipment Manufacturers)
• Construction/Architectural
• Consumer Home Product/Appliance Manufacturers
• Consumer Products Manufacturing (Hardware, home products, and tools)
• Heating and Air Conditioning Manufacturers
• Heavy Duty Truck Manufacturers (Tiered suppliers and OEM Assemblers)
• Industrial Machinery Manufacturers
• Industrial Tools
• Industrial Wheel Manufacturers
• Lawn and Garden Equipment Manufacturers
• Lighting and Electrical Products
• Marine
• Metal Fabrication
• Personal Recreational Vehicles and Watercraft
• Rail Transportation Equipment (Capital Equipment and Components)
• Recreation Vehicle Manufacturing
• Steel and Steel Service
• Valves and Fittings
• Waste Water Treatment and Water Filtration Equipment Manufacturers
• Wholesale Distribution

The MarginMax process has two fee elements. The first is a modest management fee to help offset the cost of research and analysis. The second element is a variable performance fee that is based on the actual improvement in pricing and profit. We only receive performance fees when you realize a real gain in price revenue. The mission of the MarginMax process is to realize price revenue improvement without loss in unit sales volume.

The MarginMax process is designed to begin delivering a financial return in as little as six weeks. Price changes are implemented quickly which puts money to the bottom line in the short term.