Price Improvement - Pricing Optimization - Pricing Analysis

“Ultimately, proactive pricing affirms stronger connectedness with your customer’s value demand, affirms that your products’ or service’s price can rest on a strategic backbone and not merely on competitive forces.”

- Jassio and Louie Grazadio

Business Report, Pepperdine University

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Call us for a no-charge exploratory discussion to see if PricePoint Partners can help with your pricing issues and opportunities. Speak with one of our pricing experts and get the answers to your pricing strategy questions without obligation. Let our experts guide you in your search for pricing management assistance.

"It was easy for a CFO like myself to buy into PricePoint Partners' pricing model based on customer research, competitive information and economic value analysis. Haemonetics' sales, marketing and finance teams collaborated on capturing pricing opportunities across products and geographies that had been overlooked using traditional, ad hoc methods. Early successes instilled an enduring cultural awareness that deploying systematic pricing policies at any stage of the product life cycle will leverage into increased corporate profit margins, earnings and cash flow."

- Ronald J. Ryan

Senior Vice President
Chief Financial Officer (Retired)
Haemonetics Corporation

“These PricePoint people really get in the boat with you.”

- Erica Root-Cikanek

General Manager
OMNOVA Solutions

The MarginMax Process Details

Here’s How It Works
The MarginMax Process identifies exactly where hidden price improvement opportunities can be capitalized upon. It is established upon a solid foundation of:

State-of-the-art pricing management tools
Comprehensive transactional analytics
Pricing research data

This innovative process uncovers specific opportunities for margin lift within:

Product categories and individual products
Market segments
Customer groups
Customer transactions

What distinguishes the MarginMax Process from other pricing initiatives is that our process focuses on full execution of pricing changes, beginning with opportunity assessment through to customer acceptance. And the MarginMax Process effectively trains and coaches sales teams to successfully sell price changes.

optimal price point - pricing optimization

Pricing Revenue Assessment
Uncovers target areas for price improvement
The assessments begins with a thorough review and analysis of:
Historical pricing trends,
Pricing methodologies
Organizational pricing expertise
Industry pricing leadership
Market trends that impact pricing
Transactional pricing data
We are then able to determine if margin opportunities exist and discover precisely where they lie.

Transactional Pricing Analysis
Specific analyses are conducted based on transaction pricing data:
Test for pricing consistency,
Identify pricing outliers,
Identify extent of discounting and its impact on profit margins,
Identify pricing errors,
Identify and capture value-added price revenue opportunities.

Pricing Market Research
Market research determines the perceived value that customers place on your products and services compared to those of your competitors. The gap between perceived value and actual price indicates price improvement opportunities.

Price Optimization finds the exact right price adjustment
Transactional Pricing Analysis and Pricing Research are thoroughly examined to determine exactly where price improvement lies and to determine the precise amount of adjustment required to optimize pricing, protect or improve revenue and maximize profit margins.

Implementation
All aspects of implementing the price changes are managed from system development to customer communication to training sales staff training to tracking, monitoring and adjustment.

Margin Improvement documents profit gain. Improvement in pricing revenue is calculated and the resulting gain in profit margin is documented.

Building a Pricing Culture
The MarginMax Process is a pricing resource that works to effectively establish a pricing culture – focusing on full execution of pricing initiatives from opportunity assessment to customer acceptance to coaching the marketing team on value-based pricing. Using state-of-the-art pricing tools, pricing research data and pricing analytics, this process identifies specific opportunities for margin lift within product, market, or customer segments.

The MarginMax Process makes a comprehensive assessment of all of your current pricing levels, including unexploited pricing opportunities in order to capture incremental pricing revenue. The MarginMax Process also delivers expert counsel and real-world tools to help your pricing strategy team manage and sustain profitability.

Committed to Developing Strategies that Work
At PricePoint Partners, we’re invested in implementing the right pricing initiatives for you. Because we believe in performance-based compensation, you can trust that we hold your best interests foremost.